As part of Sundance Film Festival programming for GREY GOOSE Vodka, BCG produced a premiere party for the film Yardie at the chalet-inspired Grey Goose Blue Door. Guests were treated to a very special evening in the bespoke venue made even more so when the film’s director Idris Elba took over the DJ booth for an epic Reggae-inspired set. Espresso martinis kept the energy high into the wee hours.

BCG produced compelling content of the performance and negotiated use of footage from the set across GREY GOOSE-owned social channels. Photo assets garnered widespread media coverage and guests organically posted about the event on social media. The very memorable event established a successful client-film relationship that was replicated at the Berlin Film Festival premiere of the film later that year, which BCG produced at the city’s Soho House.


  • Asset Creation
  • Brand Activations
  • Brand Partnerships
  • Concept Ideation
  • Content Creation
  • Custom Branding
  • Event Design
  • Entertainment Expert Strategy    
  • Event Production
  • Event Programming
  • Experiential Events
  • Film Festivals
  • Food + Beverage Management
  • Guest List Management
  • Influencer Engagement
  • Live Entertainment
  • Logistics and Management  
  • Permitting Services
  • Photo + Video Management
  • Social Media
  • Staffing