BCG secured the GREY GOOSE Blue Door as a venue for the premiere party for The Tale, producing the event and live musical performance, by Grammy-winner and actor, Common, who appeared in the film with Laura Dern, also in attendance.
The intimate, chalet-style lounge teemed with partygoers indulging in passed, bite-sized comfort-foods and hand-crafted GREY GOOSE Vodka cocktails. The crowd went wild when surprised by the special performance, during which Common performed Wait on Me, from the film’s soundtrack. The artist gave a shout out to host GREY GOOSE and the Sundance Film Festival for supporting the film’s debut.